INTRODUCTION
1.1
Perth Racecourse Limited
(“we” or “us”) are a data controller of the personal information we receive from or collect about you. We are registered as a data controller with the Information Commissioner's Office and our registration number is Z6056143. We can be contacted at the following email address info@sconehorsetrials.com or calling 01738 503121
.
1.2 We are committed to protecting the privacy and security of your personal information.
1.3 This privacy notice describes how we collect and use personal information about you during and after your relationship with us.
1.3 The contents of this privacy notice are overseen by our Data Protection Officer , whose details are as follows:
info@sconehorsetrials.com
01738 503121
.
2 THE KIND OF INFORMATION WE HOLD ABOUT YOU
2.1 We will collect your personal contact details such as name, title, address, telephone number(s) and email address.
2.2 When booking we also ask how you heard about us, your date of birth, where or how you heard about us and whether or not you would like to subscribe to our mailing list.
2.3 We may also collect details of any disabilities or other health issues that you have if we need them
to administer your visit to our event venue
.
2.4 We may also collect some information about you as you use our website (including your IP address).
2.5 We will record CCTV footage of you when you visit our event venue.


3 HOW IS YOUR PERSONAL INFORMATION COLLECTED?
3.1 We collect personal information about you when event tickets or hospitality are purchased from us, either using our website or by phone. We may collect further information from you if you otherwise correspond with us by phone or email.
3.2 If you purchase tickets on the event day , we will not collect any personal information from you as part of that purchase process (the only details that you provide would be your credit or debit card information which is provided directly to the payment services provider and is not collected or stored by us).
3.3 We will also collect your name and email address if you register to use the free wi-fi network at our event venue
.
3.4 Please note that our website may, from time to time, contain links to and from the websites of advertisers and other partner organisations. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.


Cookies

3.5 This section explains how our website uses cookies. Cookies are text files placed on your computer to collect standard internet log information and visitor behaviour information. This information is used to track visitor use of the website and to compile statistical reports on website activity. For further information visit aboutcookies.org
or www.allaboutcookies.org
.
3.6 You can set your browser not to accept cookies and the above websites tell you how to remove cookies from your browser. However, in a few cases some of our website features may not function as a result.

Browsing Information

3.7 As you use our website, we automatically collect Technical Data about your equipment, browsing
actions and usage patterns. We collect this data by using serve
r logs and similar technologies. We
may record information about your visit to
www.sconehorsetrials.com
to:

Ensure that content from our website is presented in the most effective manner for you and
your comp
uter.

Allow you to participate in interactive features of our service, when you choose to do so.

Protect the integrity of our servers to protect our website and other visitors.
4 HOW WE WILL USE INFORMATION ABOUT YOU
4.1 We will collect, store, use and share information about you in order to administer our relationship
with you as our customer and to manage our business more generally.
Information you provide to us
4.2 We will use this information to perform the contra
ct we have entered into with you
–
i.e. to contact
you (including as necessary to send you tickets you have booked through us) and to verify your identity
when you visit our
venue
.
4.3 We may also use this information in other ways when it is in our legiti
mate interests to do so
–
i.e.
so we can respond to your enquiries or to process your requests in relation to your information. Where
we don
’
t need (under applicable data protection law) to gain your express consent to send you
marketing materials or other
information about our events, we will do so again in order to achieve our
legitimate interests.
4.4 We may also process the personal information that you provide to us in order to comply with our
legal obligations, where we need to protect your interests
(or someone else
’
s interests) or where it is
needed in the public interest.
4.5 We may (in circumstances where we do not have another legal basis on which to do so) ask you to
consent to us processing your information
–
e.g. when sending you marketing mate
rials from time to
time or to process your health data in order to administer your visit to our
venue
. If we do so, we will
provide you with details of the information that we would like and the reason(s) we need it, so that you
can consider whether you wi
sh to consent.
As we will explain at the time we collect any such
consent, you have the right to withdraw the consent you have provided at any time.
4.6 If you fail to provide certain information when requested, we may not be able to perform the
contract
we have entered into with you (such as selling you tickets), or we may be prevented from
complying with our legal obligations (such as to ensure the health and safety of visitors to our
venue
).
If you withdraw your consent to us processing your personal in
formation (where consent has been
provided), that might also have an impact on our ability to permit you to visit our
venue
.
SPIHT Privacy Policy (1).docx
4.7 Please note that we may process your personal information without your knowledge or consent
where this is required or permitted
by law.
Information we collect from you
4.8 As described above, we may collect certain information from you when you use our site. We will
use this to ensure that content from our site is presented in the most effective manner for you and for
your compute
r, making the site easier for you to use and providing you with access to all parts of the
site.
4.9 We also use this information to measure or understand the effectiveness of advertising we serve
to you and others, and to deliver relevant advertising to y
ou.
4.10 We do not envisage that any decisions will be taken about you using automated means. We will
notify you in writing if this position changes
5
DATA SHARING
5.1 We will share your personal information with the following third parties where required
by law,
where it is necessary to administer the working relationship with you or where we have another
legitimate interest in doing so.
5.2 “
Third parties
”
includes third
-
party service providers (including contractors and designated
agents), and other enti
ties within our group. The following activities are carried out by third
-
party
service providers:
administering CCTV, administering payments made over the website, distributing
tickets, assisting with our marketing campaigns
.
5.3 Our third
-
party service pr
oviders and other entities in the group are required to take appropriate
security measures to protect your personal information in line with our policies. We do not allow our
third
-
party service providers to use your personal data for their own purposes. W
e only permit them to
process your personal data for specified purposes and in accordance with our instructions.
5.4 We will share your personal information with other entities in our group, for example as part of our
regular reporting activities on compan
y performance and business planning, for system maintenance
support and for hosting of data.
5.5 We may share your personal information with other third parties, for example if our business or
assets are acquired by another company. We may also need to sha
re your personal information with a
regulator or otherwise to comply with the law.
5.6 We may transfer personal information about you outside of the European Economic Area (EEA). To
ensure that your personal information receives an adequate level of protec
tion we will put in place
appropriate measures to ensure that your personal information is treated by those third parties in a
way that is consistent with
,
and which respects the EU and UK laws on data protection.
6 DATA SECURITY
6.1 We have put in place
appropriate security measures to prevent your personal information from
being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we
aim to limit access to your personal information to those employees, agents, con
tractors and other
third parties who have a business need to know.
7 DATA RETENTION
7.1 We will only retain your personal information for as long as we consider it necessary to fulfil the
purpose
s
we collected it for, including for the purposes of satisfyi
ng any legal, accounting, or
SPIHT Privacy Policy (1).docx
reporting requirements. To determine the appropriate retention period for personal data, we consider
the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised
use or disclosure of yo
ur personal data, the purposes for which we process your personal data and
whether we can achieve those purposes through other means, the applicable legal requirements and
other factors that we consider relevant.
7.2 We retain CCTV footage for a period of
30 days.
7.3 In some circumstances we may anonymise your personal information so that it can no longer be
associated with you, in which case we may use such information without further notice to you.
8 YOUR RIGHTS IN CONNECTION WITH PERSONAL INFORMATION
8.
1 Under certain circumstances and subject to certain conditions, by law you have the right to:

Request access
to your personal information (commonly known as a
“
data subject access
request
”).
This enables you to receive a copy of the personal information
we hold about you.

Request correction
of the personal information that we hold about you. This enables you to
have any incomplete or inaccurate information we hold about you corrected.

Request erasure
of your personal information. This enables you to ask u
s to delete or remove
personal information where there is no good reason for us continuing to process it. You also
have the right to ask us to delete or remove your personal information where you have
exercised your right to object to processing (see below
).

Object to processing
of your personal information where we are relying on a legitimate
interest (or those of a third party) and there is something about your particular situation which
makes you want to object to processing on this ground. You also have
the right to object where
we are processing your personal information for direct marketing purposes.

Request the restriction of processing
of your personal information. This enables you to ask
us to suspend the processing of personal information about you
, for example if you want us to
establish its accuracy or the reason for processing it.

Request the transfer
of your personal information to another party.
8.2 You will not have to pay a fee to access your personal information (or to exercise any of the ot
her
rights). However, we may charge a reasonable fee if your request for access is clearly unfounded or
excessive. Alternatively, we may refuse to comply with the request in such circumstances.
8.3 We may need to request specific information from you to he
lp us confirm your identity and ensure
your right to access the information (or to exercise any of your other rights). This is another
appropriate security measure to ensure that personal information is not disclosed to any person who
has no right to recei
ve it.
8.4 In the limited circumstances where you may have provided your consent to the collection,
processing and transfer of your personal information for a specific purpose, you have the right to
withdraw your consent for that specific processing. To wi
thdraw your consent, please contact us
using the contact details at the top of this privacy notice. Once we have received notification that you
have withdrawn your consent, we will no longer process your information for the purpose or purposes
you original
ly agreed to, unless we have another legitimate basis for doing so in law.
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9 If you are unsatisfied with our response to any data protection issues you raise with us, you have the
right to make a complaint to the
Information Commissioner
’
s Office (ICO)
. The ICO is the authority
in the UK which is tasked with the protection of personal data and privacy.
10 CHANGES TO THIS PRIVACY NOTICE
10.1 We reserve the right to update this privacy notice at any time, and we
will provide you with a new
privacy notice when we make any substantial updates. We may also notify you in other ways from
time to time about the processing of your personal information.